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Amazon Attribution: Tracking Your Advertising Efforts Off Amazon
By Page.One | December 16, 2022 |Most brands will use advertising at some point to expose their products or services to consumers that meet certain criteria or show interest in similar subjects. On some platforms, advertising has become almost a necessity to capture attention, especially early on. Consumers are embracing online shopping, which means established brands are embracing online advertising. Many …
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How to Select The Right Product Photos for Your Amazon Listing
By Page.One | December 9, 2022 |One of the most important things to get right when you sell on Amazon is your product images. They’re one of few variables shoppers have to evaluate your product and compare it to others. It’s not like a physical store, where you can pick up a product, feel it, and try it on. When shopping …
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Amazon Keyword Research: 7 Tips for Identifying The Best Keywords For Your Product Title
By Page.One | December 2, 2022 |On Amazon, one of the main factors that contribute to frequent sales and greater profit margins is visibility. As the number of fulfillment by Amazon (FBA) sellers increases, and as established product listings continue to grow in dominance, it’s becoming increasingly difficult to get visibility on newer listings without advertising. While advertising is important, it’s …
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Amazon Product Titles: Optimizing Your Listing Title for Clicks and Conversions
By Page.One | November 25, 2022 |When you’re selling on a marketplace like Amazon, one of your main goals is to stand out. In trying to stand out, it’s helpful to reverse engineer the properties that make the biggest impact. For example, a browsing shopper will see your main product photo before they see the photos in your A+ Content on …
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Optimizing Your Amazon Listing for Mobile Shoppers
By Page.One | November 18, 2022 |While online shopping has steadily increased over the last decade, what’s becoming increasingly common is mobile shopping. According to Business Insider, from 2020 to 2021, mobile commerce sales increased 15.2% to $359 billion in 2021. Some sources estimate that mobile commerce should more than double in the next 3 years. This trend is not too …
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6 Tips for Writing Powerful Amazon Listing Bullet Points
By Page.One | November 11, 2022 |When you’re putting together your Amazon product listing, one of the main places you’re able to explain your product features and benefits is the bullet points. Some would say the bullet points are more important than the product description because the placement of the bullet points is much higher up the product page and more …
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Amazon Customer Satisfaction: 6 Simple Ways to Delight Your Customers on Amazon
By Page.One | June 3, 2022 |When Amazon launched in the late 1990s, it became the poster child of customer-centricity. In a general sense, customer centricity means putting the customer at the center of everything you do as a business. Amazon’s dedication to customer-centricity means there are often inconveniences for third-party sellers on the platform. While frustrating for many sellers, this …
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